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How does one handle bosses and secretaries? What are the scientific laws which govern interpersonal relations? What kind of management lessons can be drawn from Indian epics?

Launched in the Portuguese market in March 2016, the book ‘Surviving in the Corporate Jungle’ was recently unleashed upon unsuspecting business magnates and management honchos at Pondicherry in India.

The book, published by Partridge India, presents insightful lessons for managers at all levels – the aspiring kind, the practicing and the tired kind, and even the retired kind. For hassled business executives and entrepreneurs, relentlessly chasing goals and deadlines, the punchy prose – infused with a Wodehousean humour – should come as a relaxing and uplifting read.  

No connection with Vasco da Gama

One does not claim to be a descendant of Vasco da Gama, but it so happened that the original manuscript, penned in English along the coast of the Bay of Bengal over the last three years, found its way to Porto, Portugal, on the Atlantic coast. CEO World, a unique start up there, managed to secure the support of Liberty Seguros. Vida Economica took it up for publication in Portuguese.

The Portuguese version, ‘Como Sobreviver Na Selva Empresarial’, has found its way to the office of the Hon’ble Prime Minister of Portugal, His Excellency, Mr. António Luís Santos da Costa, GCIH, who has roots in Goa.

It has also been presented to Ms. Clara Nunes dos Santos, the Ambassador of Portugal in Norway, and to Mr. José Manuel Castro Santiago, Minister – Counsellor at the Embassy of Portugal in Switzerland.

The book has also been discussed at IMiF (International Minds in Finland), a select group of entrepreneurs and intellectuals in Finland.

English version launched at Pondicherry, India

Recently, a book launch function was organized at Pondicherry, India, by People for Pondicherry Heritage (PPH), a group of individuals and NGOs who are passionate about protecting as well as showcasing the unique heritage of Pondicherry.

Ms. Sunaina Mandeen of PPH spoke of the need to preserve our values and our rich heritage, the latter including works of literary kind.

Ms. Sunaina Narang introduced the author to the audience.

While launching the upgraded English version of the book, Mr. R Mananathan, Chairman of Manatec Electronics Private Limited, spoke warmly of several topics covered in the book. He found it to be a unique book which covers a vast area of business management. In particular, it touches upon leadership, administration and refined concepts in the domain of human resources. He felt that I deserve credit for having summed up my forty year long practical experience and present it in a crisp and humorous manner. He wished that the language used could have been somewhat simpler in some parts, though.

Mr. P Rangaraj, Chairman and Managing Director, Chemin Controls and Instrumentation Private Limited, said that the book is replete with rich management lessons which would be useful to managers and business owners of all kinds. He was appreciative of the fact that the book also draws upon such Indian ancient scriptures as Ramayana, Mahabharata and Thirukkural.

The book presentation on the occasion touched upon some of the hundred odd topics covered in the book, like Meeting the Boss halfway through, Female Power and Stress, among others.

The presentation also brought into focus a new perspective on leadership by means of an upgraded Blake Mouton Grid, wherein a third dimension is proposed – that of the Concern for Ethics. It advocates the importance of developing not only one’s intelligence and emotional quotient, but also one’s spiritual quotient.

The book transports the reader back to an era when the instructive yet delightful works of such luminaries as C Northcote Parkinson, Lawrence J Peter and Sharu Rangnekar ruled the management book market.

 

The launch of the book in two countries is a reaffirmation of the fact that managerial knowledge and skills happen to be universal in nature. Books can act as bridges between two countries and two civilizations and bring these closer to each other for the purpose of forging mutually beneficial relationships.

Press coverage

Here is a press report covering the launch event: http://www.thehindu.com/news/cities/puducherry/the-art-and-science-of-management/article19338392.ece

Details

“Surviving in the Corporate Jungle”

By Ashok Kumar Bhatia

(http://www.amazon.in/Surviving-Corporate-Jungle-Ashok-Bhatia/dp/1482888505)

(This is how you can lay your hands on the Portuguese version of the book, launched in Portugal during March, 2016.)

(Related Posts:

https://ashokbhatia.wordpress.com/2016/02/26/the-book-como-sobreviver-na-selva-empresarial-guia-pratico

https://ashokbhatia.wordpress.com/2017/05/30/a-meeting-with-the-ambassador-of-portugal-in-norway

https://ashokbhatia.wordpress.com/2017/06/21/a-meeting-with-the-minister-counsellor-of-portugal-in-switzerland

https://ashokbhatia.wordpress.com/2017/05/23/an-interaction-with-senior-professionals-in-finland)

 

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