The conscientious ones amongst the mandarins in the Indian Health Ministry cannot really be blamed for having sleepless nights. The epidemic of such lifestyle diseases as obesity, diabetes, hypertension and cardiovascular abnormalities is leaving them a wee bit clueless. The need of the hour is to come up with a scheme which nudges Indians of all sizes and shapes to start living slimmer and healthier lives.
Take obesity, for instance. As many as 60 million Indians – roughly 5% of the population – are considered obese. With more than 50 million
suffering from high blood sugar, India is a nation headed for a health tsunami the devastation caused by which would be anything but sweet. This is a grave threat to our vision of the country reaping a hefty demographic dividend in the years to come.
How do we motivate the Indian couch potatoes to switch off their TV sets…
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ashokbhatia 
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